Solar
The company is a local Solar Contractor & Roofing Experts chain.
The Starting Point
March 2021 saw a local solar contractor and roofing expert come to us with the goal of expanding their visibility and ranking on the first page of results for major search engines such as Bing and Google. They currently had no keywords ranking, and wanted to drive organic traffic to their website with quality SEO services. They wanted to use their existing online assets, such as their website, and optimize it for quality keywords that would generate results.
Our SEO Strategy
After careful research into our client’s company as well as their competitors, we developed a comprehensive keyword list.
Our SEO campaign leveraged on and off page techniques, where we optimized their content with the keywords in order to boost visibility.
We updated directories such as Bing Local and Google My Business to ensure that contact details for the client were complete and consistent.
We created beautifully written content and optimized it for SEO, implementing it across the client’s website and other online assets.
Google Keywords Ranking Comparison
Three Months Later
Our solar contracting and roofing client came to us with no keywords ranking on major search engines such as Google and Bing. By the three month mark of the campaign, we had seven keywords ranking, boosting visibility significantly for the client.
Nine Months Later
By December of 2021, we had managed to improve the rankings of our clients by 1,000%, with 10 keywords ranking on the front page of Google and Bing. This is a marked increase from where our client started from.
Google Analytics Data
Our Approach by Dec 2021 Dec 2021 At initial of the campaign, 0 keyword were ranking on page 1 of Google, but now 10 keywords are ranking on page 1 of Google. An increase of more than 1000%.